Meet The Team


NLP Marin was founded in 1993 by Carl Buchheit and Bob Hoffmeyer. Carl and Bob began their first NLP Practitioner course in February 1994 with 23 students. They brought a wealth of experience to the venture. Together they had more than 50 years’ experience assisting people change, grow, and create a more satisfying and fulfilling experience of life.


In 2006, Bob retired from NLP Marin to pursue his passion in jewelry making. We are grateful for his many contributions. The NLP Marin trainings have continued to grow and evolve. For 29 years, we have continued our tradition of delivering the world’s finest NLP with Carl Buchheit leading the way and many fantastic teachers, teaching assistants, staff, and students joining us for the journey.

Carl Buchheit, Ph.D.

NLP Marin Co-Founder, Training Director, Author

For over 40 years, Carl has practiced, taught, and extended the technology now known as Transformational NLP. Carl trains from the heart, backed with a brilliant intellect, insatiable curiosity, and unconventional humor. The result is a fun-filled learning experience where all aspects of the students and their lives are welcomed and included. He challenges his students to explore themselves, the world, and life in a way that respects and uplifts everyone.

Carl has been involved in NLP since the mid-1970s. He is certainly one of the finest practitioners of NLP in the world, and quite possibly the busiest.

At the beginning of his career, Carl trained with Leslie Cameron-Bandler, the co-developer of NLP who was acknowledged for having added heart to the newly evolving technology of Neuro-Linguistic Programming. Carl’s main early influence was the mentoring of Jonathan Rice, Ph.D., a clinical psychologist who was the first to include the methods, techniques, and tools of NLP within a larger professional perspective. Carl continues to learn, and integrate what he learns, from everyone he encounters. His ongoing, intense private practice with clients keeps what he presents fresh and alive. You can schedule a session with him at or by contacting his assistant at (415) 302-7429 or by email.

Carla Camou

Transformational NLP Trainer, Constellation Facilitator

Carla Camou has been involved in NLP for over 30 years. She has worked with hundreds of students and clients across the globe who are wanting personal change and/or wanting to facilitate change in the lives of others. At NLP Marin, Carla trains students and training assistants—creating a special space for accelerated and joyful learning.

The premise for Carla’s work is a deep respect for the individual’s experience, and a full embracing of the strength they already have, to generate new experience. The result is an elegant change that enriches the client’s precious journey called life—at work, at home, in relation to others, and in all matters of the heart.

Carla also works alongside Carl Buchheit in continually refining and evolving the body of work known as Transformational NLP. As a training designer, she has the profound ability to make skills that seem magical to most, accessible to the many. This is clearly exemplified in our signature training which Carla co-designed and co-teaches: Holographic NLP, Beyond Blame & Shame (BBS), and Beyond Guilt & Innocence (BGI).

For many years, Carla also learned from and worked with Jonathan Rice, PhD—a clinical psychologist who was the first to include the methods, techniques, and tools of NLP within a larger professional context. Jonathan Rice was also Carl Buchheit’s main teacher. As NLP Marin’s forefather, Jonathan laid the distinct foundations from which our brilliant body of work has evolved.

Carla also has her private practice in Seattle, WA, where she holds private consultations, group training, and constellations. You can schedule a session with her at

Meet The Office

Karilee Wirthlin

General Manager, Trainer, Transformational NLP Master Practitioner

Karilee oversees and manages processes and operations across NLP Marin including finance and accounting, operations, sales and marketing, and human resources. By ensuring a strong foundation of operations, she accelerates innovative course development that brings Transformational NLP into the world.

Karilee brings to NLP Marin her extensive experience in running her own Silicon Valley digital marketing consulting practice and combines that with her love of Transformational NLP. Karilee’s professional passion focuses on utilizing technology to bring people together and creating high-performing teams.

In addition to being General Manager, Karilee oversees our business building course track. With her 24 years of high-tech consulting experience, she brings a wealth of knowledge to mentor our graduates in building their private practices and integrating Transformatinoal NLP tools with other modalities to strengthen a business owner's service offerings.

Karilee began her training at NLP Marin in 2012, became a certified Master NLP Practitioner in 2013, and became a certified Transformational NLP Master Practitioner in 2015. She’s served as a teaching assistant in the back of the room of many of our courses for several years. She also holds a BA in Computer Science from Mills College in Oakland, California. In her leisure time, she enjoys crocheting, crossword puzzles, reading, family genealogy and scrapbooking, and spending time with her two nephews.

Jaimie Nguyen

Director of Enrollment, Transformational NLP Master Practitioner

As the Director of Enrollment, Jaimie leads with her own personal mission of promoting NLP Marin across the globe. In her role at NLP Main, she’s thrilled to engage with students and help them connect to the very same life-changing NLP education that has truly transformed her own life.

Jaimie is a certified Transformational Master NLP Practitioner with over 30 years of experience starting and running her own businesses in Marin County and Carmel. The first thing you notice about Jaimie is her remarkable genuineness, deep compassion and a desire to help people. Her motto is “I want to support people to live their best self.” Jaimie has worked with thousands of clients through the years with a lovely, natural ability to build trusted and lasting relationships wherever she goes.

Jaimie studied at the College of Marin, though her more impactful studies came through her greatest joys in life which are traveling the world and learning about different cultures. She enjoys spending time with family and friends, traveling to far-away places, learning, growing and won’t say no to exciting adventure.

Rachel Jacobsen

Director of Operations, Master NLP Practitioner

Rachel is responsible for managing all of the operational duties of NLP Marin. This includes, but is not limited to, preparing all course materials, day to day office management, creating the course schedule, managing vendor relationships, and organizing staff meetings. She also orchestrates the on-boarding, training and management of the work trade team, filling in for the team as needed.

Rachel's prior experience revolves around corporate management, customer relations, and peer development. She holds a BA in Psychology and Applied Statistics from Sonoma State University and began her training at NLP Marin in 2004, becoming a certified Master NLP Practitioner in March of 2008. Rachel has many hobbies, but all of them include spending time with her family and loved ones, helping others, or the pursuit of knowledge.

Trainers Emerita

Michelle Masters

Michelle was in the second training that NLP Marin offered in 1994. In 1995, Michelle joined the staff of NLP Marin, bringing with her a wealth of outside experience. As a Trainer, she has a brilliant, warm, sensitive and down-to-earth way of bringing NLP to life for each of the students, while supporting a safe and nurturing environment for everyone.

Utilizing her 20 years of NLP trainer and practitioner experience and learning, Michelle has created new courses to address some of the most common issues our students face. Her “Money Magic” course continues to be a life-changing event for many people worldwide.

The NLP Marin “Understanding Family Constellations” course is also her brainchild and gives participants from all walks of life access to–and training in–this incredible body of work.

In addition to her work with NLP Marin, Michelle has an active NLP practice (, working with individuals and groups in Sebastopol and teaches online and internationally with clients in North and South America, Australia, Europe, and Asia.

Linda Blong, Ph.D.

Dr. Linda Blong has been involved with NLP Marin for over 17 years before joining the training team as a teacher and training manager on all our certification and transformational workshops. Linda has been an integral part of the training team, delivering our trainings both in the Bay Area and in Australia, co-teaching alongside Carl Buchheit and Carla Camou. Linda is particularly interested in observing and shifting patterns of communication to enable change. This communication perspective is infused into her work as practitioner of transformational NLP and helps to shape her approach to training around the NLP Toolbox.

Linda holds a Ph.D. in Human and Organizational Systems and has lead special projects for the California Department of Education for close to 20 years. She also served in the capacity of Faculty Chair at Kansas State University and as a senior consultant in the Public Dialogue Consortium.

In addition to her work with NLP Marin, Linda has an active NLP practice. You can schedule a session by sending Linda an e-mail or sending a text to (707) 364-7710.